About Purina® Pro Plan® Veterinary Diets & Supplements

Trusted by veterinarians and pet owners, our advanced therapeutic nutrition is established through decades of research and supported by a global network of over 500 scientists, including veterinarians, behaviorists and nutritionists.

Targeted Nutrition

Each formula of cat and dog food contains a precise nutrient profile to support specific nutritional needs, and our supplements bring added benefits to pets on any diet.

Great Taste

Our high-quality, flavorful cat and dog food helps pets get the most out of every meal and supports their nutritional needs.

A Partnership with Purpose

Our goal is to support veterinarians like yours by developing advanced nutritional management options for all of their patients.

Backed by Purina

For over 90 years, Purina has been guided by the belief that pets and people are better together. This passion goes beyond quality and taste,
and into forging partnerships to conduct industry-leading research and drive pet nutrition forward.


Our team is continually shaping the future of pet nutrition through global collaborations and scientific breakthroughs.


Over 100,000 quality & safety checks are performed per day across all U.S. owned and operated manufacturing facilities.


We envision a world where no one is trapped in abuse because they can’t take their whole family with them.

Purina® Pro Plan® Vet Direct Home Delivery

With Vet Direct, you can enjoy the convenience of online shopping and home delivery, all while supporting a local business in your community. And from exclusive offers to free shipping, you’ll save more than just time when you shop with us!

100% Satisfaction Guaranteed

All of our products are backed by a satisfaction guarantee. Learn more.

Offers and Resources

Enjoy exclusive savings on select products and expert advice on raising pets.



We’re continuously working to use the earth's resources more efficiently and to further improve our impact on the environment.